AB Testing For HR management software CakeHR

Learn how to get a conversion lift using simple A/B testing

We’ve been doing quite a lot of AB testing during design stage in order to identify issues early, before implementation.

Here are two screenshots from one of the tests we did recently to identify user preference for the location of the “Sign in” button:

CakeHR - Sign in page v1. AB testing.
CakeHR – Sign in page v1. AB testing.
CakeHR - Sign in page v2. AB testing.
CakeHR – Sign in page v2. AB testing.

Results: 74% of users prefer to have “Sign in” button on the right side.

Small change but massively important, good to do it right the first time!

Written By

Kaspars Upmanis

SaaS freak, CEO & Co-founder @cakehr