HR Management Software CakeHR Expanding its Presence in the Nordic Region
HR management software CakeHR, designed by a group of enthusiastic Latvians, can now be considered as one of the startup success stories.
Established in 2011, HR technology company is currently serving clients in more than 1000 cities worldwide.
Major clients include national airline airBaltic, the U.S. broadcasting company CBS local, e-commerce company Paperless Post.
With its second office abroad, CakeHR enters Estonian market, thus contributing to the company’s strategic development in the Nordic region.
The entry into the Estonian market is yet another step for the global growth campaign aimed at conquering new markets and creating tailored employee management HR technology solutions for the relevant market.

CakeHR co-founder and CEO Kaspars Upmanis: “We are extremely pleased to be entering Estonian market. I am sure that our presence here in Estonia will benefit both employees and the work culture in general. Especially by helping companies to increase employee engagement and improve their work environment through modern technology.”
“By opening office in Tallinn, we are appointing Laura Liisa Lemetsar as our Business Development Representative. Laura is Board Member in MTÜ AIESEC Eesti and former National Finance and Legality Director at AIESEC Eesti. With her strong management skills and commitment to develop Estonian HR tech market, gives us a perfect platform for expansion into new geographical market.” says Janis Dubinskis, Head of Business Development at CakeHR.

“If I have learned something during my time as a leader of an organization, then it is that you always need to have data about your people to know what they are missing or happy about. It has always been a trouble to find the fast and efficient way for evaluation, you as a leader and more over for your people. To understand our companies needs we should look into our employees needs. In the end of the day, employees are the ones who are ensuring sustainable financial growth what leads for definite growth of the company itself. Win-win!” adds L.L.Lemestar.
“Estonia’s ongoing economic development and steady SME value added growth means that there is an increasing need for innovative and secure HR technology solutions that address market needs,” says K.Upmanis. “Estonia is a very important piece to our business portfolio which will significantly expand our presence in this thriving marketplace”.

Unlike older platforms which can be painfully slow and complex, innovative and user-friendly HR tool is designed to be fast and enjoyable to use for employees and managers. This improves employee engagement and identity in the company and the quality of data that they supply without the need for paperwork or spreadsheets.
Key functionality of the software:
– Leave management
– Scheduling and timesheets
– Performance appraisal
– Onboarding & off-boarding
– Centralised employee directory and database
– Recruitment management
– Organisational chart

“We are convinced that the expansion of our network will enable us to provide our customers with an improved service delivery in their language. With our flexible HR solutions, we can meet the highly varied and demanding support service needs of new and existing customers. We are dedicated to efficiency, modern technologies and innovation and focus on excellence for the benefit of customers and employees,” says Norberts Erts, co-founder and CMO at CakeHR. “Our investment in Estonia, through sharing industry knowledge and best practice, means we are creating more opportunities for all stakeholders in the Estonian human resources sector and better integrating the local teams with those elsewhere in the world.”

CakeHR Awards & Accolades:
2017
Great User Experience, FinancesOnline
HR Category Leader, GetApp
Best HR Blogs, FitSmallBusiness
Best Small Business Blog, Market Inspector
2016
#1 in People Analytics, Siftery
TOP Leave Management Software, Siftery,
Rising Star, FinancesOnline
HR Category Leader, GetApp
TOP25 in Human Resources, GetApp
TOP3 Workforce Management, Cloudswave
TOP10 Employee Management, Cloudswave
TOP100 HR Blogs, Feedspot
2015
Top Attendance Tracking Software Products, Capterra
2014
Platinum Mouse, LIKTA
Media Contacts
Norberts Erts, Co-founder & CMO
Laura Liisa Lemetsar, Business Development Representative